We hear it all the time, how hard and unusual it is for a brand to build a community. We didn't know any better. It happened without us planning it. We like to think it was part of God's plan and He orchestrated it all.
Salty Britches has been to many events and races. We have met many incredible movers, doers, and people that are finding their potential and pushing themselves further than they thought possible. These events are some of our most favorite aspects of building this brand. However, we know we can not do this on our own any longer.
We are thrilled to announce we have partnered with Jon Cox, Race Director from the infamous "Mid State Mile" and "Tennessee Mile", ultra runner, coach, the voice behind our videos, and fiance of Becca Jones (also one of our favorite humans). Jon is also the creator and owner of his own brand "Survival Rubber" a novel fire starter kit that works in any weather (@survivalrubber.)
Jon will be the contact for our Ambassador Program and NEW Salty Britches Pro Program. He is also the contact for race communication, sponsorships, and donation requests. You can connect with Jon via email jon@getsaltybritches.com or on IG @jonruns_.
Seeing our team grow is surreal. Getting the right people on this bus is a must. We know that Jon Cox is one of the right people! We are grateful that he agreed to join us on this journey and look forward to an incredible year ahead!